Preparation is key
Belgians have saved over 40 billion euros in 2020, or about double the amount of the year before. Will they spend that money now that we are approaching group immunity and more corona measures are being lifted?
Well… Yes, they most certainly will.
All experts predict that we’ll see “revenge shopping” sweeping through sectors as pent-up demand is unleashed.
The key is to put your brand(s) in pole position to pull in the biggest chunk of that spending. However, there are two things to keep in mind:
Almost 60% of consumers say the pandemic has changed their perception of brands.
The importance of sustainability has only grown during the pandemic.
In this webinar, we will help you prepare your post-pandemic brand plan. This includes a quick way to find out if the perception of your brand has changed and what you need to do to secure pole position
Well… Yes, they most certainly will.
All experts predict that we’ll see “revenge shopping” sweeping through sectors as pent-up demand is unleashed.
The key is to put your brand(s) in pole position to pull in the biggest chunk of that spending. However, there are two things to keep in mind:
Almost 60% of consumers say the pandemic has changed their perception of brands.
The importance of sustainability has only grown during the pandemic.
In this webinar, we will help you prepare your post-pandemic brand plan. This includes a quick way to find out if the perception of your brand has changed and what you need to do to secure pole position
