Bubka webinar replay
Net Credibility Score:
the key to responsible growth

Did you know that only 28% of consumers believe sustainable claims in today’s campaigns? Credibility is essential to create value and gain a competitive edge, both now and in the future. As a marketer or brand, it should be the first and most important hurdle you take to create responsible growth. In this free webinar, we will unlock the credibility code. We’ll provide you with insights and tools to enhance the credibility of your campaigns.

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Unlock the power of credibility in your campaigns

Introducing the Net Credibility Score (NCS), a new currency in responsible advertising. Learn more about the importance of credibility in campaigns with sustainable claims.

With NCS, you can see at a glance:

- whether a campaign is credible,
- how it compares to your competitors' campaigns,
- which stories or concepts work.

We will also present case studies of companies that demonstrate how a high NCS and strong results go hand in hand. We are more than happy to answer your questions afterwards. Participation is free.

Speakers:

Wim Vermeulen, Director of Strategy & Sustainability at Bubka.

Inez Schoenaers, Brand & Sustainability Strategist at Bubka

Agenda:

Introducing Net Credibility Score (NCS) - the new currency in responsible advertising
Credibility is an essential condition for responsible growth and it provides a competitive advantage
Building NCS: five content elements that will drive your success
Tools to manage your NCS

Duration
60 minutes

You can view this webinar from your computer, tablet or mobile phone.

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